Creating a visual identity for the World Health Organization
I’ve recently had the fantastic opportunity to work on a variety of projects for the World Health Organization. One project was for the Service Delivery and Safety team. It was my job to create a new identity for the Integrated People-Centred Health Services global framework that aims to transform the way health services operate around the world.
The identity needed to sit alongside the current WHO branding while showing its own individual values and personality. The deliverables included exhibition banners, brochures, postcards, flyers, visuals for social media, Office templates and guidelines. The project was launched in Geneva for Universal Health Coverage Day December 2016 and is continuing into 2017.
Other projects currently include an infographic for health spending in developing countries and marketing materials health financing e-learning course.
The project was lead by Alison Dunn: www.inthewritespace.org